Kamis, 26 April 2012

Aha!: The Moments of Insight That Shape Our World, by William B. Irvine

Aha!: The Moments of Insight That Shape Our World, by William B. Irvine

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Aha!: The Moments of Insight That Shape Our World, by William B. Irvine

Aha!: The Moments of Insight That Shape Our World, by William B. Irvine



Aha!: The Moments of Insight That Shape Our World, by William B. Irvine

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Great ideas often develop gradually after studying a problem at length―but not always. Sometimes an insight hits like a bolt from the blue. For Archimedes clarity struck while he was taking a bath. For Gustav Mahler it came as the blades of his oars touched the water. And for Albert Einstein it emerged while he was talking to a friend. Why do these moments of insight strike so suddenly? Why do they so often come to us when we are focused on something completely unrelated? And when great ideas "come to" us, from where do they come? In Aha!: The Moments of Insight That Shape Our World, philosopher William B. Irvine, author of A Guide to the Good Life and On Desire, explores these epiphanies, from the minor insights that strike us all daily to the major realizations that alter the course of history. Focusing on aha moments as they take place in five different domains―religion, morality, science, math, and art―Irvine provides case studies that shed light on the different ways epiphanies happen in the different domains and on their differing social impacts. Along the way he describes some of the great aha moments in history, from ancient times to the present day.

We like to think that our greatest thoughts are the products of our conscious mind. Irvine demonstrates, though, that it is our unconscious mind that is the source of our most significant insights, and the role the conscious mind plays in eliciting these insights is to try, unsuccessfully, to solve certain problems. Only if the conscious mind is willing to do this―and thereby experience considerable frustration―is the unconscious mind likely to reward it with a breakthrough insight―for which the conscious mind will then take credit.

Irvine explores not only the neuroscience of aha moments but also their personal and social ramifications. How does a person respond to having a breakthrough insight that goes against a dominant paradigm? And how does the world respond when she shares that insight? Irvine shows that in many cases, what is most remarkable about those who have had the great insights of human history is their courage and perseverance in fighting for the world to accept those insights.

Aha! is a must-read for cognitive scientists, intellectual historians, philosophers, and anyone who has ever been blown away by the ideas that enlighten us when we least expect it.

Aha!: The Moments of Insight That Shape Our World, by William B. Irvine

  • Amazon Sales Rank: #7891263 in Books
  • Published on: 2015-09-16
  • Formats: Audiobook, MP3 Audio, Unabridged
  • Original language: English
  • Number of items: 1
  • Dimensions: 6.75" h x .50" w x 5.25" l,
  • Running time: 9 Hours
  • Binding: MP3 CD
Aha!: The Moments of Insight That Shape Our World, by William B. Irvine

Review "Aha! is a remarkable work of insight into how the mind really works. So many of our thoughts and ideas are not the product of deliberative rational computation, but instead seem to bubble up from where we know not, spontaneous creations that we are only now beginning to study. William Irvine spans the spectrum of human cognition in many areas of life, and does so in a highly readable narrative. I had many aha moments myself while reading this book!" --Michael Shermer, Publisher of Skeptic magazine, monthly columnist for Scientific American, author of The Believing Brain and The Moral Arc

"In this fascinating, instructive book, William Irvine explores the various conditions and methods by which exceptional people have invited revelation, solved problems, or simply stumbled onto life-changing discoveries and insights. As he traces individuals' paths toward epiphanies large and small, Irvine discusses the roles of cultural environment, genetics, brain function, and more. There is no single formula or blueprint for an 'aha' moment, he suggests, though getting to that moment usually requires an open, curious mind. Aha! is a significant addition to the literature of invention, perception, and creativity." --Ann McCutchan, author of The Muse That Sings

"With wide-ranging erudition and elegant style, Aha! is a fascinating study of the Eureka! phenomenon. In addition to asking how ideas happen, philosopher William B. Irvine delves deeply into how ideas transform us, individually and as a society, analyzing them from a variety of perspectives: psychological, evolutionary, sociological, and even political. Original, thought-provoking, and just a good read, this book is brimming with insights about moments of insight." --Elliot Samuel Paul, philosophy professor at Barnard College, Columbia University, and co-editor of The Philosophy of Creativity

About the Author William B. Irvine is professor of philosophy at Wright State University in Dayton, Ohio. He describes himself as a twenty-first century Stoic and is author of On Desire: Why We Want What We Want; A Guide to the Good Life: The Ancient Art of Stoic Joy; and A Slap in the Face: Why Insults Hurt―And Why They Shouldn’t.


Aha!: The Moments of Insight That Shape Our World, by William B. Irvine

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Most helpful customer reviews

2 of 2 people found the following review helpful. Not Irvine's best By bronx book nerd I found reading through this book somewhat tedious. It may not be the author's fault, however, as I have read many books on creativity and the creative process, and many of the points and examples were very familiar to me. What was different about this take on "Aha" moments is that Irvine included religious and moral epiphanies in his study. I have never read a book on insight or creativity that included these types of insights. Irvine discusses the religious revelations of Muhammad and Joseph Smith, for example, and how someone in their shoes responds to them, as well as the reactions of those with whom they share their revelations. Irvine also discusses "moral" aha moments, like the one experienced by Gandhi when he was thrown off a train in South Africa. In these instances, an individual's moral beliefs are challenged, and he or she needs to decide how to act from that point forward. Strangely, Irvine opens the discussion about moral revelations with an example of consensual adult incest. Later on he tells us that his views on this have now changed, without explicitly stating what side he was on to begin with and where he ended. The other major areas of aha moments he covers are in mathematics, science and the arts. For the first, the discoverer usually has the comfort of certainty when he or she solves a problem; it is not like science where almost no conclusion is ever final. In art, except for a few exceptions, aha moments are small and gradual, more like trial and error that eureka.Books on insight that do not reference Gary Klein's work are deficient as he studied closely and more scientifically the types and circumstances under which aha moments occur. One thing he established is that incubation is not as frequent or consistent as people think. If Irvine weer aware of that, he may not have written a chapter on it.Despite its small format the book is lengthy at over 300 pages. There was something in the writing style that I could not quite put my finger on that made it ponderous to go through, given the relatively simple subject matter. Irvine's other books were far more engaging.

2 of 2 people found the following review helpful. In the world of K-12 education, which I inhabit ... By David J. Chojnacki In the world of K-12 education, which I inhabit, the topic of creativity is "du jour" and, as usual, there's much more heat (and snake oil) being generated than light. I found Irvine's "Aha!" to be a refreshing change to most of what's making the rounds. He has done his homework (12 pages of end notes and 11 pages of bibliography); and he reports his findings on the importance of insight in different fields/domains (e.g. religion, math, the arts, science, 'morality') in a way that is both engaging and informative. I've already gifted it to a number of friends. A fascinating read!

0 of 0 people found the following review helpful. Enlightening By Jeff Brami Mostly pretty readable but occasionally drags a little but still a book I'd recommend - it's not for everyone (like many books).

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Aha!: The Moments of Insight That Shape Our World, by William B. Irvine
Aha!: The Moments of Insight That Shape Our World, by William B. Irvine

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